Market Overview The India OTT market is expanding rapidly—from around USD 275 billion in 2024 to USD 322.66 billion by 2025, with projections reaching USD 1346 .38 Billion by 2034, growing at a CAGR of 17.20% (2025–2034) . According to PwC/EY, subscription video-on-demand (SVOD) will represent ~65% of the market by 2028, while...